How many jobs can I juggle?
We live in an increasingly complex age, where the digital world knows no boundaries. This is especially true for digital marketers. Every day, they are called upon to be more than just marketers, they must also now be designers. There has become an increasing demand for projects that not only require their brilliant strategy but their artistic eye.
1. Good design really does matter
“Good design is good business.” These words were spoken by one of the most successful businessmen and presidents of a worldwide tech leading company. Obviously, it is as true now, as when first said: through the expansion of your knowledge in design, you open the way to creating material that enhances the content you generate as a digital marketer. Really, at the end of the day, Adobe Creative Cloud training will benefit any digital marketing team’s brand goals.
2. Your company literature will look more professional and branded
The majority may cringe at the thought of having to wear both hats when they feel little equipped without a background in the arts. Digital marketers are used to content, data, and analytics. The thought of opening up Adobe Photoshop and trying to begin converting a file, retouching a photo or masking a layer, is, to say the least, an overwhelming experience. Or going from just opening a word processing program such as Microsoft Word to using the industry-standard layout program, Adobe InDesign on a project can leave most digital marketers screaming for dear life.
3. Creative Cloud can help your employees learn a new skillset and increase their efficiency
The truth is, it’s not always convenient or cost-efficient for a marketing team to hire a graphics designer, or bring in a digital artist for each and every project. Even if you do, you will still need to have a design knowledge base as an individual or team to be able to lead the project to success. Either way, all calls upon digital marketing teams and individuals to learn Adobe Creative Cloud. They must leverage these tools to boost their job performance.
Here are just some areas in which digital marketers have been incorporating Adobe Creative Cloud programs to increase efficiency and productivity within their company:
- To improve existing graphics and imagery of their website
- Spruce up the appearance of a brand’s social media channels
- Layout dynamic, branded marketing collateral (including letterhead, brochures and business cards) to increase your brand recognition and credibility
- Create and enhance logos from maximum impact
- Work with color palettes and styling guides
- Create CC libraries to organize and share your assets
- Create interactive PDFs and presentations for internal use or clients.
- Illustrate infographics and create appealing digital graphics
- E-book layouts and email newsletters to increase marketing outreach and success
- Video shorts and audio cuts
- Responsive sizes or various formats
4. Creative Cloud training will increase your productivity
We offer digital marketers Adobe Creative Cloud design classes that are:
- Targeted Level 1 classes at our facility, or…
- Customized private and advanced classes at your location
- Focused and personalized curriculum
- Led by an expert teaching staff of well-known professionals
- Hands-on, practice on actual projects
- Flexible scheduling
- 30-day post-class support
5. You can reap all the benefits of this Adobe software in a short timeframe
For the past 10 years, Visual Persuasion has been helping businesses and their teams by offering expert instruction from industry professionals who live and breathe Adobe software and are eager to help you learn how to create innovative design on a digital platform. We offer a wide array of classes including Adobe’s most popular applications: Adobe Illustrator, Adobe Photoshop, Adobe InDesign, Adobe After Effects, Adobe Premiere, and Lightroom! We also offer comprehensive WordPress training.
At Visual Persuasion, we provide small, face-to-face Level 1 beginner’s classes as well as custom and advanced private Adobe training which focuses on you as an individual or team. Our customized approach, targeted curriculum and limited class size sets us apart from the big companies, ensuring you’ll get a learning experience that is unique to you and your needs.
Our Adobe training courses are intensive, foundational, kinetic, exciting, fun, gratifying and tailored to meet your needs. Visit the class descriptions on our site for more information, or…
